Principles of Marketing: a combination of tools used by marketers to promote goods, services, and ideas and to accomplish their communication objectives. includes advertising, sales promotions, public relations and personal selling

Question

a combination of tools used by marketers to promote goods, services, and ideas and to accomplish their communication objectives. includes advertising, sales promotions, public relations and personal selling

Laurieyon Robinson · Accepted Answer

Promotional mix

Principles of Marketing

A combination of tools used by marketers to promote goods, services, and ideas and to accomplish their communication objectives. includes advertising, sales promotions, public relations and personal selling

Promotional mix

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