HTM Marketing & Sales Exam 1 OKSTATE: involves managing detailed information about individual customers and carefully managing customer "touch points" in order to maximize customer loyalty.

Question

involves managing detailed information about individual customers and carefully managing customer "touch points" in order to maximize customer loyalty.

Haleigh Bockelman · Accepted Answer

Customer Relationship Management (CRM)

HTM Marketing & Sales Exam 1 OKSTATE

Involves managing detailed information about individual customers and carefully managing customer "touch points" in order to maximize customer loyalty.

Customer Relationship Management (CRM)

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