HTM Marketing & Sales Exam 1 OKSTATE: The marketing management philosophy that holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering desired satisfactions more effectively and efficiently than competitors.

Question

The marketing management philosophy that holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering desired satisfactions more effectively and efficiently than competitors.

Haleigh Bockelman · Accepted Answer

Marketing Concept

HTM Marketing & Sales Exam 1 OKSTATE

The marketing management philosophy that holds that achieving organizational goals depends on determining the needs and wants of target markets and delivering desired satisfactions more effectively and efficiently than competitors.

Marketing Concept

Author