Market research: Finds or collects data to help solve marketing problems. Use market research to find out questions such as; Where do I source my used product, what will people buy, what do they like, what do the need, how will I tell my potential customers about what I make, should I advertise?if so where, where should I sell my products, who else is making similar products Product development: The creation of products with new or different characteristics that offer new or additional benefits to the customer. Product development may involve modification of an existing product or its presentation, or formulation of an entirely new product that satisfies a newly defined customer want or market niche. Pricing: Add together your total direct materials costs, your total direct labor costs and your total manufacturing overhead costs that you incurred during the period to determine your total product costs. Divide your result by the number of products you manufactured during the period to determine your product cost per unit. Advertising and Promotion: Ad outlines the features and benefits of the product, such as: unique and creative designs, <ade from recycled fabric and, therefore, environmentally friendly, canadian made, effective Sales: Sale methods including; Selling at popular product shows, selling products to retailers, opening your own store, selling online Logistics: The management of the flow of goods and services both into and out of an organization; consisting of transportation, inventory management, warehousing and storage, and packaging.
The International Marketing is the application of marketing principles to satisfy the varied needs and wants of different people residing across the national borders. Simply, the International Marketing is to undertake the marketing activities in more than one nation.
Package and weight (I.E. Canadian metric system weighted products shipped to U.S. which uses Imperial system) Package colours might be changed based on the cultural preferences of the other countries Legal requirements (I.E. If the packaging is considered environmentally unfriendly, or if the fee structures cost an exporter more than the packaging alone Labelling requirements (I.E. In california cars must have a label that provides consumers with the vehicles global warming score Language requirements (I.E. translated from English to the language of that country as well as languages that may appear in that country)
Person acting as a foreign representative for a local business. An individual or firm that serves as a foreign representative for a domestic supplier and seeks sales in the foreign country for the supplier
Saturation of Domestic Markets. ... Opportunities in Foreign Markets. ... Availability of Low Cost Labor. ... Competitive Reasons. ... Increased Demands. ... Diversification. ... Reduction of Trade Barriers. ... Development of communications and Technology.
Saturation of Domestic Markets. ... Opportunities in Foreign Markets. ... Availability of Low Cost Labor. ... Competitive Reasons. ... Increased Demands. ... Diversification. ... Reduction of Trade Barriers. ... Development of communications and Technology
Logistics is the process of planning and executing the efficient transportation and storage of goods from the point of origin to the point of consumption. The goal of logistics is to meet customer requirements in a timely, cost-effective manner
Napoleon had prepared six thousand supply vehicles for the russian campaign. These vehicles were to maintain a forty day supply of food and water. This supply train, however, was never intended for the invasion of moscow. The retreating russian armies were too tempting for napoleon, though, and he pursued them dar beyond the reach of his supply wagons
A supply chain is comprised of all the businesses and individual contributors involved in creating a product, from raw materials to finished merchandise. ... Examples of supply chain activities include farming, refining, design, manufacturing, packaging, and transportation.
Third-party logistics (abbreviated as 3PL, or TPL) in logistics and supply chain management is an organization's use of third-party businesses to outsource elements of its distribution, warehousing, and fulfillment services.
FOB is the short form term for Free On Board (or Freight on Board) and roughly translates to mean that the cost of the product being delivered to the nearest port is included in the purchase price, but the purchaser is liable to pay the shipping costs from that port.
Rail Disadvantages: Slower and limited range of where trains can go Advantages: Very feasible for bulk transports over long distances and is much cheaper than truck transport Ocean Freight Disadvantages: Landlock (Nations without a coastline), quite slow Advantages: Inexpensive Air Freight Disadvantages: Very expensive, weight restrictions Advantages: Very fast Containerization Advantages: Easy to handle, most efficient and economical to ship
The Trade Commissioner Services helps companies that are looking to export, invest abroad, attract investment abroad or develop innovation and R&D partnerships. They provide advice on marketing strategies and up to date market and sector information to help smooth a Canadian company's path to doing business abroad.
A centrally maintained, current, searchable database of sixty thousand canadian businesses that includes hundreds of specialized manufacturing, service, and product-specific business directories and business profiles that contain comprehensive information on contacts, products services, trade experience, and technology
Protecting food safety, plant and animal health, and Canada’s resource base Promoting Canadian business and economic benefits by administering trade legislation and trade agreements to meet Canada’s international obligations Enforcing trade remedies to protect Canadian industry from the effects of dumped and subsidized imported goods Promoting Canadian interests in various international forums and with international organizations Collecting applicable duties and taxes on imported goods
GOOD: Outsourcing, Lower prices, improved human rights, increased productivity, innovation, Better jobs, increased BAD: Lost canadian jobs, Fear of job loss, Loss of canadian productivity, exploitation of cheap labour, increased pollution, unhealthy products, spread of disease, increase in the income gap, Influence of multinational corporations on governments
Canada's global challenge in the twenty- first century is to maintain or better its standard of living. Maintaining a good standard of living will help Canada retain and attract talented, educated people who will maintain and increase our productivity as a nation
International complexity, environmental changes, economic pressures and trade disputes all put pressure on the supply chain. Increased costs throughout the supply chain network such as: Rising price of fuel to transport goods by road, sea or air Increasing commodity prices raising the cost of raw materials Higher labor costs from suppliers and manufacturers Complex international logistics leading to higher charges for storage, transfer and management of products
Innovation in education encourages teachers and students to explore, research and use all the tools to uncover something new. It involves a different way of looking at problems and solving them. ... Innovation improves education because it compels students to use a higher level of thinking to solve problems