Incumbency positives…

Use office of president to highlight your positives Concrete examples of positives you have enacted Evidence of ow they can run a country (trump pointing to the economy on labour day) Access to media; conferences Voters who aren’t politically engaged know the incumbent is a safe bet – not going to get better, not going to get worse Built a large following already – succeeded in an election already High profile Ahead of the game United party behind you; Kamala Harris was aggressive towards Biden before his selection, calling him a racist and a sex offender