Hvad er fusioner (merge)?

To (lige) virksomheder bliver forenet - A new firm is created. - The existing firms are dissolved or subordinated the new firm. - Release and distribution of new shares. - Often negotiated in good spirit. - Rare as the two original firms must be of equal size and impact. - Name or brand is that of one party or a combination, e.g., Sony-Ericsson. - One of the parties often stand out as leading. Fordele/ulempe: kendskabsgraden kan med fordel være mere lige. Organisationskulturen kan være svær at ændre på i de to virksomheder. Skifteomkostninger