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From course:

Industrial Strategy 2022

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Question:

What is the purpose of corporate level strategy?

Author: Hjalmer Pedersen



Answer:

As organisations get bigger, their strategies cannot be solely concerned with achieving competitive advantage in one market, or in one business. They need to take a bigger and wider view.


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As organisations get bigger, their strategies cannot be solely concerned with achieving competitive advantage in one market, or in one business. They need to take a bigger and wider view.
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